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Art in The City

OMG-Who-stole-my-ads-Etienne-Lavie-12-600x400

Leave it to a Frenchman to come up with the idea of replacing outdoor ads with classical paintings, bringing the Louvre into the streets of Paris. It’s a simple but brilliant idea, although purists will no doubt object that the quality of these reproductions are like comparing the sound quality of a normal mp3 file with that of a FLAC file. Regardless, the project cleverly entitled, OMG Who Stole My Ads is a welcome idea in an era when we are bombarded daily with targeted advertising of all sorts.

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